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Items where Author is "Darini, Iren"

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Darini, Iren (2025) Pengaruh Brand Image, Electronic Word Of Mouth dan persepsi harga terhadap keputusan pembelian produk Hand & Body Lotion Nivea di E-Commerce: Studi pada mahasiswa Fakultas Ekonomi dan Bisnis Islam UIN Sunan Gunung Djati Bandung angkatan 2021. Sarjana thesis, UIN Sunan Gunung Djati Bandung.

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