Masduki, Ade (2017) Semiotics Analysis on European Horror Movie Posters. Diploma thesis, UIN Sunan Gunung Djati Bandung.
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Abstract
Semiotics is a study about everything that can be taken as a sign such as road sign, public sign, and the picture of something. The researcher focuses this research on the semiotics elements using Peirce’s theory and the meanings of visual on European horror movie posters using Fagerholm’s theory. Ground is something that interpretable such as pictures and colors on the poster, Object is anything discussable such as a tagline on the posters, and Interpretant is something that comes to the reader’s mind that related to ground and object. This paper aims to describe semiotics analysis on European horror movie poster. The problems are what are semiotic elements, and what are the meanings of visual appear on European horror movie posters. The researcher uses qualitative method to analyze the data. The data are European horror movie posters taken from (https://www.imdb.com).. The researcher collects data by downloading the posters. After collecting the data, the researcher analyzes the data about what are semiotics elements appear on selected European horror movie posters using Peirce’s theory and analyzes the meaning of each visual appear on selected European horror movie posters using Fagerholm’s theory. The result of this research shows that every selected European horror movie posters that analyze in this research have Ground, Object and Interpretant. The Ground is the tittle of the posters, the Object is the tagline of the posters, and the Interpretant is something that comes to the reader’s mind related to the ground and object. Besides, there are some similar things used in European horror movie posters such as in the ground, the European horror movie posters usually used black color for showing something related with death, red color for something that related with blood and teal color for something related with mystery. In the tagline, European horror movie posters usually use tagline with the words that make the readers more interested.
| Item Type: | Thesis (Diploma) |
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| Uncontrolled Keywords: | Semiotics; Ground; Object; Interpretant; Tagline; Movie poster |
| Subjects: | Operations, Archieves, Information Centers > Subject Analysis and Control Islam > Interpretation and Criticism of Koran Philosopy and Theory > Semiotics |
| Divisions: | Fakultas Adab dan Humaniora > Program Studi Bahasa dan Sastra Inggris |
| Depositing User: | Zulfa Sofyani Putri |
| Date Deposited: | 14 Feb 2018 01:00 |
| Last Modified: | 14 Feb 2018 01:00 |
| URI: | https://digilib.uinsgd.ac.id/id/eprint/6222 |
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